In a time when business ethics often appears to be a thing of the past, the Better Business Bureau has committed to honoring those businesses in the United States which stand out for their ethics in practices and communication.
The Better Business Bureau spends months screening companies across America for a chance to win the prestigious Torch Award. During this screening process companies are evaluated for their ethical practices, how that company communicates those ethical practices, their leadership behaviors, their commitment to ethical performance, as well as their commitment to community.
Aloha Construction, out of Zurich Lakes, IL was selected for this honor because of their strong commitment to excellence in construction and roofing as well as their stellar participation in the betterment of their community. The company founded the David Farbaky Foundation specifically to operate as the charitable extension of the company. This foundation is fondly named after the CEO of Aloha Construction, David Farbaky. Through this foundation Aloha Construction oversees many community charitable activities, including, recently sponsoring holiday shopping sprees for families in need.
In addition to financial giving such as this, Aloha Construction also likes to focus on sharing experience gifts with children facing health problems. Recently the company gifted a young boy with congenital heart failure with the experience gift of attending a national sporting event with several of his friends. It is outreach like this which really sets Aloha Construction apart.
The Better Business Bureau acknowledges these types of activities which go over and beyond the call of normal business interaction. Companies which participate in regular community outreach are not only helping the individuals they serve, but they are also sending a strong message to the surrounding community that this is the way to be a strong, thriving member of the business community. It is through being a good example in this way, that other businesses will take note and follow suite.
The Torch Award also helps the community by shining a light on those businesses which have upheld a quality ethics standard in their interactions with their customers and clients. This helps individuals make better choices when picking companies with which to work with.